Product Description New colors added to Color Generation!!! Color Generation is a new sensation hair color cream that allows you to easily change to your favorite hair color at home. Available in 15 colors that can accommodate any hair color. Contains a generous amount of treatment ingredients used in salon-exclusive products! Vivid coloring that rivals salon coloring. Rich in ingredients that maintain hair health! Repairs damaged hair. Approximately 200 yen per use! Great cost performance. Simply apply after shampooing in the bathroom! No complicated steps required, making it easy. Features a clean floral scent that isn’t overpowering during use. Contains ingredients equivalent to salon care: - Argan Oil: Softens hair while providing elasticity, strength, and shine. - Vitamins: Helps keep hair youthful and healthy. - Keratin: Adding keratin, the main component of hair, leads to stronger, more beautiful hair. - Behentrimonium Chloride: Provides anti-static effects and leads to manageable hair. - Cetrimonium Chloride: Functions to repair hair damage. - Amodimethicone: An amino acid-based ingredient that nourishes hair while keeping volume in check, leading to manageable hair. Ingredients: Water, Behentrimonium Chloride, Cetearyl Alcohol, Alkyl Benzoate